Niche Finding - Part 4

O.K., let's begin narrowing down our list of 5-10 topics we are considering.

We'll stick with gardening as one of our interests. We've made a small list of concerns that a gardener may have.

Let's imagine we have written down one of the problems that gardeners have is how to prune.

We want to see if anyone is searching on the term 'how to prune'.



Google has made it easy for us to find this information. You will want to go to https://adwords.google.com/select/KeywordToolExternal

This will open a window where you will see a box that says Word or Phrase(one per line)

(If you already have an Adwords account, just use that. Otherwise, you can use the link I've given. You'll have to type in a 'captcha' code and then hit 'enter'.)

. It is in this box that you want to type your phrase, "how to prune".

As you can see from the screen shot, this phrase has low competition and high search volume - a global monthly search of over 1,800,000. That's great! Or is it? Let's do a search on that phrase, in quotes, to see how many competing sites this 'low competition' phrase generates.

Over 4,600,000! Can you get on the first page with that many competing websites? Possibly. But let's see if we can find any easier fish to catch. We want to find a more specific phrase.

Stay tuned! More to come....

How to Find a Niche -Part 3

You may now be asking, "How do I find a niche market?" Let's look at a method you can use to help you drill down to a possible winner for your niche market.

Which Niche?

Niche picking can be a fun but frustrating process. The main concern will be which niche you can potentially make a profit from.

You may decide you want to focus on 'nose rings for pit bulls' but if no one (or very few) people are searching for that sort of thing, your income will be very limited. You may, eventually, decide to do a site that's pure passion regardless of the income - that's great! Your site, over time, might just become an authority on that topic with the added bonus of bringing in an income as well. So, if at some point, you have a burning desire to pursue a certain topic, regardless of popularity, by all means go ahead. For right now though, we are focusing on a marketing niche that can generate a WAHM some cash.

Find a Niche

1).The first thing you want do is write down at least 5 things (10 would be even better) that you feel excited about, passionate about, or are very interested in.

2). Next, of those five to ten ideas, which ones have a problem associated with them? For example, if you are very interested in gardening, what are some of the concerns and problems that gardeners face? I'm not a gardener, but I can imagine a gardener might have: weather concerns, pest control worries, soil problems,
time constraints, etc. Try and list at least a couple of problems/concerns for each of the 5 or 10 topics from your original category. If you can't think of one for a particular category, then that topic will automatically be excluded from your list of options - cross it out.....

Stay tuned - more to follow!